Azkya Zahra Syifadeasy Primary Author mixed material bibliography Bandung Maranatha University Press 2020 Indonesia

Artikel Jurnal

hlm : 115-125 Abstract A warehouse marketplace is a platform that brings together businesses or people who need a warehouse with a warehouse provider. Because this type of marketplace is relatively new, there are still many shortcomings, especially in the User Experience (UX) section. The features offered by this marketplace are still very limited, so it is difficult to attract potential users. The purpose of this study is to analyze and improve User Experience in the warehouse marketplace. Heuristic evaluation will be used as a UX analyzer method and Google Material Design as a reference of design principles for revising the previous UX. The evaluation results will be useful for two parties. For user to navigate the marketplace easier so that the conversion from visitors to buyers increases. For startups in warehouse category which want to use websites as a marketing and leasing facility to have a good User Experience. Keywords— Heuristic Evaluation; Startup; User Experience; Warehouse; Website. Informatika Sistem Informasi JUTISI 24432210 Perpustakaan Teknik UPI YAI JUTISI V6N1 April 2020 JUTISI1-011 Perpustakaan FT UPI YAI JUTISI V6N1 April 2020 cover_issue_174_en_US.png.png 59193 2023-02-22 13:49:15 2023-02-22 13:49:15 machine generated